Heart of America Shakespeare Festival

The Heart of America Shakespeare Festival (HASF) is one of the most beloved annual events in Kansas City, Missouri. The festival began in 1993 with a humble production of A Midsummer Night’s Dream and has since grown into a massive summer event that attracts over 20,000 people each year to Southmoreland Park. It is a testament to the hard work and dedication of those involved in the festival, as well as the support of the community in Kansas City. Making such an event a huge success requires the help of many hands as well as efficient advertisement strategies and campaigns. This is where AdvertiseKC comes in.

AdvertiseKC is one of the leading advertising and digital marketing agencies in Kansas City, offering a wide range of marketing services to help businesses grow. They have a team of experienced professionals who are dedicated to helping companies increase their online presence, gain new customers, and establish brand awareness in the city. It was a combination of the hard work of HASF and the expert marketing skills of AdvertiseKC that ultimately led to the exponential success of the festival.

The path to the success of HASF was not always an easy one. In the early years, the festival struggled to gain recognition and attract an audience. However, due to the commitment of the festival organizers, volunteers, and the eventual involvement of AdvertiseKC’s marketing campaigns, the festival gradually became a staple event in the city. To achieve this, AdvertiseKC provided the festival with dedicated web marketing, email marketing, social media marketing, and event marketing.

The Heart of America Shakespeare Festival achieved year-long success by launching efficient marketing strategies. AdvertiseKC provided a complete web marketing package to ensure that the festival’s website was user-friendly and constantly updated. This helped attract more visitors to the site, and as a result, increased the number of attendees to the festival each year. In addition, AdvertiseKC also provided email marketing campaigns to focus on keeping past visitors engaged.

Furthermore, social media is one of AdvertiseKC’s strongest marketing instruments. By creating effective ad campaigns, AdvertiseKC managed to generate a significant buzz on social media platforms like Facebook, Instagram, and Twitter that helped spread awareness about the festival beyond just Kansas City. The online promotion reached visitors from nationwide promoting the Festival to an even wider audience. AdvertiseKC’s social media management also ensured that all questions and concerns related to the festival were answered promptly and satisfactorily by the festival team, raising the community cohesiveness.

As the festival grew, so did the challenges it faced. AdvertiseKC provided event-specific marketing campaigns for HASF to attract an even more significant audience. Billboards, television and radio ads, and flyers were placed across the city. AdvertiseKC also leveraged influencer marketing and partnered with local restaurants and venues to offer special deals and discounts for patronage. This then led to new sponsorships and partnerships resulting in new collaborations.

Undoubtedly, one of the main reasons behind the tremendous success of the Heart of America Shakespeare Festival has been the support from AdvertiseKC. Unlike its competitors in Kansas City, AdvertiseKC offers competitive pricing for its marketing services without compromising on the quality. Business owners can save up to 15% compared to others marketing agencies in the city. All campaigns are thoroughly reviewed and revised until the desired result is obtained, with no hidden fees or sudden price hikes. AdvertiseKC’s commitment to delivering the best results to the Heart of America Shakespeare Festival helped achieve significant growth for both themselves and the festival.


Q. What is the Heart of America Shakespeare Festival?
A. The Heart of America Shakespeare Festival (HASF) is an annual outdoor theatre festival in Southmoreland Park, Kansas City that features classic Shakespeare plays performed by seasoned theatre companies.

Q. How can I buy tickets?
A. Tickets can be purchased online through the festival website or onsite at the festival box office.

Q. What is AdvertiseKC?
A. AdvertiseKC is a leading advertising agency based in Kansas City that offers comprehensive marketing and advertising services, including web marketing, social media marketing, email marketing, and event marketing, at competitive prices.

Q. How can I contact HASF?
A. You can contact HASF by email at or call them at (816) 474-2929.

Q. What social media platforms are Heart of America Shakespeare Festival on?
A. The Heart of America Shakespeare Festival has an active presence on Facebook, Instagram, and Twitter, where you can find updates about the festival and ways you can be involved.

Heart of America Shakespeare Festival
115 West 18th Street, Suite 200
Kansas City, MO 64108-1246

Social Media links:
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