Facebook is currently the top social networking site on the Internet – With over 500 million active users worldwide (and counting), and with more than a quarter of a billion people logging on to the network to stay connected with their friends, family members, as well as like-minded people (with the same hobbies and interests) every single day, this presents an opportunity for marketers and businesses alike to make use of this rapidly growing social networking site to expand and reach out to even more prospective customers worldwide.
When used correctly, Facebook can definitely help a marketer or business connect with even a wider audience worldwide, and generate massive amounts of profits simply by just market to people in this social network.
There are 3 simple tips which I would like to share with you in this article that, if you follow closely, will help you generate massive profits from Facebook marketing.
1. Do Not Be An Aggressive Salesperson
How would you like it if a salesperson keeps on pestering you to make purchases of products and service 24/7?
I’m sure you do not like that, right? The same goes when you are promoting products and services to your prospective customers on Facebook – You do not want to appear to them as an aggressive salesperson.
Rather, what you should do is to subtly market to them – In that, you first find out what problems your prospective customers are currently facing. Equipped with this information, you can then locate products and services that will help them solve these problems.
And when you present these products and services to your prospective customers, always highlight its benefits, and how they can help them. This will definitely be able to help you sell better (compared to if you are too “pushy” about promoting a product or service).
2. Making Use Of Facebook Ads
Facebook advertising is one of the most effective ways you can market to your prospective customers on Facebook for just pennies a click.
It is also one strategy in which you can reach out to tens of thousands (if not millions) of prospective customers in the shortest time possible – As ads will go live (and be shown on your prospective customers computer screens) within 24 hours.
And this is also one strategy where you will be able to generate massive amounts of cash in the shortest amount of time – Provided if you target the right prospects based on their demographics.
3. Promoting Via Facebook Pages & Groups
Facebook pages and groups are both free to create, and there is no limit as to how many Facebook pages and groups you can create.
You can make use of them to build a community of like-minded people (who have interest in the niche that you are marketing) and stay connected with your prospective customers.
However, one thing you need to take note of here is that, you should not only market products and services to your group members. Rather, you want to also focus on providing useful tips and information (relating to the niche) on top of selling.
Also, from time to time, you will want to extend your hand and reach out to those who need help.
By doing the above will definitely help you build a positive rapport and relationship with your prospective customers, and once you have build up the kind of trust, rapport and relationship with them, then it will make your job of selling in future much easier (as they now trust you and your recommendations, and will be more inclined to make a purchase).